Guest posting or guest blogging is an article submission strategy where a content owner or independent writer pitches their article to the admin of a website or blog within the same industry or niche. If accepted, the article is published on the external site, usually with a backlink pointing to the writer’s own website or blog.
Guest posting is considered one of the most effective off-page SEO techniques. It is essentially an advanced form of article submission that helps in generating high-quality, niche-relevant backlinks. These backlinks not only improve search engine rankings but also drive targeted traffic, strengthen online authority, and build credibility within a specific industry.
Born in 1993 in New Delhi, Anubhav delved into SEO early in his career. He co-founded MysticDigi to collaborate with diverse clients, scaling to include training (Advertolearn) and specialized SEO services. His mission centers on democratizing digital marketing knowledge and driving measurable growth through education and consultancy
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