Keywords finding tools are tools that help SEO’s and digital marketers to search for the business or service related popular keywords which the targeted audience is searching on search engines to find a service provider. Any popular keywords finding tool such as: Google Keyword Planner, GSCProTool, aHrefs, Ubersuggest, Google Search Console, SEMRush, etc often show the keywords metrics that are helpful for marketers to take an action of (include or exclude keywords) on the basis of: Keywords search volume, organic or paid competition level, keyword trend/popularity, Keywords Paid Average CPC and other helpful metrics.
Putting the popular keywords in your webpage will bring more traffic to your webpage. There are tools available for systems (Windows, macOS, linux etc. ) that are used to find the most searched keywords. These tools use a large database of search queries to filter out the most popular keywords. These keywords are then put into webpage content to tell search engines what the content is about, so they can rank the targeted webpage.
Let’s discuss a few of these tools below:
GSCProTool
GSCProTool is a very useful tool for SEO. It efficiently helps users analyze the performance of keywords on their webpage. It gives results directly from Google Search Console database. You can monitor ranking trends and compare keyword performance over different time periods. With GSCProTool you don’t need to manually do all this GSCProtool automates these tasks. Even the Beginners can use this fairly easily.
Semrush
Semrush has a very large keyword database that it uses to find keywords. It shows the user useful info like search volume, keyword difficulty, trends, and many other things to make choosing keywords easier for people. You can also see and analyse your competitors and plan your content accordingly. Although some new users do find it hard to navigate through its interface, it’s a little on the expensive side, but it’s one of the most widely used tools because of its usefulness.
Ahrefs
Ahrefs is also one of the popular keyword finders around. It’s especially useful in finding keyword difficulty and competition. It provides clear keyword metrics, parent topic, and keyword variations. It is easier to navigate because it has an easier interface than SEMrush, but it does not show exact search volume. It is also expensive if you are just beginning in this field.
Google Keyword Planner
Unlike the previous two, Google Keyword Planner is a free tool. It retrieves keyword ideas directly from Google, which is also its biggest advantage, and it shows average search volume. It lacks other features like keyword difficulty, intent insights, and many other things related to SEO focused data.
Ubersuggest
Ubersuggest is easy to use for beginners, and it is also less expensive than Ahrefs and SEMrush. It shows keyword ideas, search volume, and SEO difficulty in a simple manner. It is good for people who are just getting into the digital marketing field. But it has a smaller database compared to SEMrush and Ahrefs, and it is also not as accurate and has fewer keyword analysis features. But it is still a good tool if you are still a learner.
Google Search Console
You can analyze the performance of the keywords on your website using Google Search Console. It is free of cost, you don’t need to pay anything to use it. It gives you data directly from Google’s search results. You can track which keywords are being searched the most and how impressions and clicks change over time. Even though it does require some manual work, it provides accurate data.
