What is the duration and structure of the Basic Digital Marketing Course?

This is a fast-track foundational course that runs over two months, with 24 live sessions amounting to 48 hours of training. Classes are held three times a week, each lasting two hours, offering dynamic, hands-on learning in a compact schedule.

What topics are covered in this course?

In the first two weeks, you begin with an introduction to digital marketing and website setup—covering domains, WordPress installation, and essential site pages. The following weeks focus on SEO and Google tools, including on-page and off-page optimization, backlink basics, sitemap submission, and an overview of Google Analytics and My Business. Later weeks dive into social media setup and content creation—Facebook/Instagram pages, post formats, Canva basics, ChatGPT for content ideas, plus tools like Grammarly. The final module guides you through resume and freelance profile preparation, culminating in a mini-project such as a blog site or content strategy presentation.

What practical skills and tools will I gain?

You’ll learn how to build and launch a website using WordPress, optimize content for search through meta tags and keyword research, use Google Search Console and My Business, and set up social media pages and content. You'll also gain hands-on experience with tools like Canva, ChatGPT, Grammarly, and Hemingway App. The course emphasizes real-world application through structured assignments and a final project.

Is there certification and career support included?

Yes. As part of the program, you’ll receive a certificate upon successful completion. You also get career readiness support including resume building, freelance profile setup on platforms like Upwork or Fiverr, LinkedIn optimization, and polished presentation of your final project. This makes the course a practical launchpad for job seekers or freelancers just starting out.

Basic Digital Marketing Course, 2 Months/ 24 Days Digital Marketing Course Delhi

Q: Who is this course ideal for?

The program is tailored for students, small business owners, working professionals, and beginners who want to quickly gain essential digital marketing skills with practical application. Whether you're starting from scratch or looking to add real-world marketing capabilities, this pacing is designed to suit busy schedules.

About Course

Basic Digital Marketing Course – 2 Months Module Plan

Duration: 2 Months
Total Days: 24 Days
Total Hours: 48 Hours
Frequency: 3 Classes/Week
Per Day Hours: 2 Hours

This is a fast-track foundational course, ideal for students, small business owners, or working professionals who want to quickly learn essential digital marketing skills with practical application.

Week-by-Week Module Breakdown

Week 1–2: Introduction & Website Setup

Digital Marketing Overview
- What is Digital Marketing?
- Components: SEO, SMM, PPC, Email, Content
- Why Digital Marketing Matters Today
WordPress Website Building
- Domain, Hosting & CMS Setup
- Installing WordPress, Themes & Plugins
- Building Basic Pages: Home, About, Contact
- Adding Forms, Menus & Blog Section

Week 3–4: SEO & Google Tools

Search Engine Optimization (SEO)
- On-Page SEO: Meta Tags, Keyword Usage, Content Structuring
- Off-Page SEO: Backlinks, Directory Submissions
- Keyword Research Using Ubersuggest or Google Keyword Planner
Google Tools
- Google Search Console: Indexing, Submitting Sitemap
- Google My Business: Setup & Optimization
- Basic Overview of Google Analytics (GA4)

Week 5–6: Social Media & Content

Social Media Marketing
- Facebook & Instagram Page Setup
- Understanding Post Formats (Image, Video, Reel)
- Basic Ads Overview (Boosting Posts)
Content Marketing & Free Tools
- Copywriting for Web & Social
- Canva Basics for Creatives
- ChatGPT for Content Ideas
- Grammarly & Hemingway App for Editing

Week 7–8: Final Project + Freelancing Start

Career Support
- Resume Building for Digital Marketers
- Creating Freelance Profiles (Upwork, Fiverr)
- LinkedIn Optimization for Visibility
Final Mini Project
- Submit a Blog Website or Social Campaign Plan
- Presentation & Feedback Session

Instructor

SEO Anubhav Garg

Born in 1993 in New Delhi, Anubhav delved into SEO early in his career. He co-founded MysticDigi to collaborate with diverse clients, scaling to include training (Advertolearn) and specialized SEO services. His mission centers on democratizing digital marketing knowledge and driving measurable growth through education and consultancy