Basic On-Page SEO Course – 2 Months 

Duration: 2 Months 
Total Days: 22 Days 
Total Hours: 22 Hours 
Frequency: 3 Classes/Week 
Per Day Hours: 1 Hour 

This beginner-friendly course is designed to help students, bloggers, and digital marketing enthusiasts understand the essentials of on-page SEO and how to implement it to improve website visibility and ranking.

Month-by-Month Module Breakdown

Month 1: On-Page SEO Fundamentals

1. Introduction to SEO
   • What is SEO and Why is It Important?
   • Difference Between On-Page, Off-Page & Technical SEO
   • How Search Engines Work (Crawling, Indexing, Ranking)
2. Keyword Research for Beginners
   • What Are Keywords?
   • Types of Keywords (Short-tail, Long-tail)
   • Free Tools: Ubersuggest, Google Suggest
   • Mapping Keywords to Content
3. SEO-Friendly Content Writing
   • How to Write for SEO
   • Importance of Title Tags, Meta Descriptions, and Headings
   • Content Structure and Keyword Placement
   • Tools: Grammarly, Hemingway App
4. Optimizing Page Elements
   • Title Tag, Meta Description, URL Structure
   • Header Tags (H1, H2, H3)
   • Internal Linking Basics
   • Keyword Density & Readability
5. Image Optimization
   • Why Image SEO Matters
   • Alt Tags and File Naming
   • Image Compression Tools (TinyPNG, WebP Basics)
6. SEO Plugins & WordPress Settings
   • Introduction to Yoast SEO / Rank Math
   • Configuring SEO Settings in WordPress
   • Creating XML Sitemap and Robots.txt

Month 2: Practical On-Page Implementation + Tools

1. Mobile Optimization Basics
   • What is Mobile-First Indexing?
   • Using Google’s Mobile-Friendly Test
   • Importance of Responsive Design
2. Page Speed Optimization (Intro Level)
   • How Site Speed Impacts SEO
   • Tools: Google PageSpeed Insights, GTmetrix
   • Tips to Improve Speed: Compress Images, Minify CSS/JS
3. Content Audit & SEO Reporting (Beginner Level)
   • How to Review a Page’s SEO
   • Checking Titles, Keywords, Structure
   • Free Audit Tools: SEO Site Checkup, Seobility
4. Capstone Project + Review
   • Submit a Fully Optimized Page or Blog
   • In-Class Review and Feedback
   • Q&A + Final Recap

   Tools Covered:

• Ubersuggest
• Yoast SEO / Rank Math
• Google PageSpeed Insights
• SEO Site Checkup / Seobility
• Grammarly / Hemingway