Answer Engine Optimisation (AEO) refers to optimising the content of a web page in such a way that it can be easily detected and understood by AI search engine algorithms, so that it appears in AI-powered search results for users’ queries. When implemented properly, AEO can also help your content appear as a preferred answer in voice search commands, chatbot searches, and in Google Search’s AI Overview.
Furthermore, AEO (Answer Engine Optimisation) is a practice that falls under the On-Page SEO strategy of search engine optimisation. Optimising content for Answer Engines is the next-level content optimisation practice that fulfils the EEAT guidelines of content optimisation, helping your content become more accurate, helpful, and insightful for users based on their search intent.
Born in 1993 in New Delhi, Anubhav delved into SEO early in his career. He co-founded MysticDigi to collaborate with diverse clients, scaling to include training (Advertolearn) and specialized SEO services. His mission centers on democratizing digital marketing knowledge and driving measurable growth through education and consultancy
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