Image optimisation in SEO refers to the process of reducing the file size of images without compromising their quality—so that they do not appear pixelated or blurred. This helps in improving website loading speed, which is a crucial ranking factor.
In addition, image optimisation also involves the proper use of “Alt” attributes and “Title” tags within the HTML code of a webpage wherever images are used. These not only make the images accessible to search engine crawlers but also enhance user experience and improve visibility in image search results.
Ways to Optimize Image for SEO:
- Rename the Image File with the Keyword
- Compress the Image Size without Pixalating the Image
- Add Image Cache through .htaccess file. For cample: ExpiresByType image/jpg “access 1 year”
Born in 1993 in New Delhi, Anubhav delved into SEO early in his career. He co-founded MysticDigi to collaborate with diverse clients, scaling to include training (Advertolearn) and specialized SEO services. His mission centers on democratizing digital marketing knowledge and driving measurable growth through education and consultancy
0 Comments